+ 1:1 Online Physique Coaching
YOU'VE PUT IN
THE WORK.
GENERIC ADVICE
IS WHY IT'S NOT SHOWING.
You don't need more information. You've got years of it from the internet, from friends, from everywhere. What you're missing is oversight, individualisation and direct accountability, the 3 things generic advice can never give you. That's exactly what I coach.

FLICK THE SWITCH
One decision, applied properly, for as long as it takes. That's the whole method.
+ What We Offer
FROM NO DIRECTION TO A CLEAR PATH FORWARD
Most people chasing a better physique don't actually know what they should be working on right now, muscle, fat loss, or the foundations underneath both, and that's exactly why progress stalls. Here's exactly how that gets fixed, phase by phase.
/01
DISCOVERY & FIT CALL
A short call to confirm we're the right fit, talk through your goals, and set a realistic timeframe for getting there. You leave it knowing exactly what's required, not guessing.
/02
CONSULTATION ANALYSIS
A full consultation form covering your training history, lifestyle factors, daily schedule and the real blockers that have held you back, so nothing about your plan is generic, it's built around what's actually stopping you.
/03
TRAINING & NUTRITION FRAMEWORK
Your individualised training and nutrition framework gets built from that analysis, not copied from a template. You'll know exactly what you're doing and why, every single week.
/04
ACCOUNTABILITY, RESULTS & SUPPORT
Weekly check-ins, direct feedback, and daily support that keeps you executing at 100%, with the plan adjusted as real progress data comes in, so direction never slips again.
HOW FLICK THE SWITCH ACTUALLY WORKS
+ Who This Is For
THIS IS FOR YOU IF
- • You've trained consistently for years and know your way around a gym.
- • You've written your own programmes, read enough to be dangerous, and you're still overwhelmed by conflicting advice.
- • Your results have stalled relative to the effort you're actually putting in.
- • You want direct feedback and high standards, not hand-holding.
- • Your career is demanding and your training needs to work around real life, not the other way round.
- • You're ready to be coached, challenged, and held to something.
This isn't for beginners, and it isn't for anyone still deciding whether they want to train. It's for people who are already doing the work and are done leaving results on the table.
SHRED. BUILD. TRANSFORM.
Not every client needs the same starting point. Where you begin depends on where you actually are, not which phase sounds the most appealing.
01. Shred
Strip back body fat while holding onto muscle and performance, revealing the physique you've already built.
02. Build
Add the muscular size and shape that creates an athletic, balanced, genuinely impressive frame.
03. Transform
Shift from chasing the result to sustaining it, so what you've built becomes who you are, not a phase you fall out of.
+ Quarterly Launch
THE BIGGER GAME 8-WEEK PROGRAMME
An 8-week programme built to prove what proper coaching does in a short window, and for the right people, the first step into 1:1. Next cohort opens soon.
See the Bigger Game+ Client Results
REAL PEOPLE. REAL RESULTS.

I never thought I'd get that ripped.
"Inconsistent training, no structure, low activity, stuck saying I'll sort it soon. 16 weeks and 10kg later, Phase 1 is complete and he's moving into Build stronger and leaner than he thought possible."
Ryan · 16 weeks

Chad set the standard.
"No structure, inconsistency, no clear routine when he started. The real shift wasn't physical, it was deciding to become the person who gets world class results. 55+ lbs down in 5 months, and a completely different level of confidence."
Chad · 5 months

In the shape of his life.
"Not an overnight result. The last stretch of a 3 year coaching relationship pushed things to a level most people say they want and never actually commit to, structure and discipline built to actually last."
Levi · 3 years
NOT READY TO APPLY? START WITH A FREE GUIDE.
Practical, no-fluff resources to help you self-diagnose what's actually capping your progress, before you commit to coaching.
Browse Free GuidesGuide preview placeholder
QUESTIONS
Career-driven people who've already trained seriously for years and want expert oversight, not more generic advice. This isn't beginner coaching, and it isn't for anyone still deciding whether they want to train.
Most coaching fails for one reason: it's generic advice with a monthly invoice attached. No real assessment, no individualisation, no direct accountability, just a template and a group chat. Every part of Flick The Switch is built around your specific starting point, your schedule and your actual blockers, backed by direct weekly accountability. That's the difference.
This isn't more to manage, it's what removes the guesswork you're currently managing on your own. Training and nutrition get built around your career, not the other way round. If you've got time to train inconsistently and figure it out yourself, you've got time to do it properly with a plan that actually fits your life.
You've probably already found most of it. Information was never the problem. What you can't get from a video or a forum post is someone assessing your specific situation, telling you what's actually capping your progress, and holding you to executing it. That part doesn't exist for free.
6 months minimum, paid upfront or monthly across the term. That's the time genuinely required to assess, implement and produce a result worth having.
No. Results depend on your execution as much as the coaching. What I guarantee is the oversight, individualisation and accountability to close the gap, if you do the work.
APPLY NOW
READY TO STOP LEAVING RESULTS ON THE TABLE?
Apply for 1:1 coaching. If it's a fit, we talk. If it's not, I'll tell you straight.
Apply for 1:1 Coaching